Bad Marketing Is A Crime
We’re the internet’s finest copywriters and content marketers — protecting brand reputation, securing growth, and maximizing your potential.
When you need support, we’re just a call away.
Get Started with Psychology-Driven Marketing!
Book a call with Rai Cornell, CEO & Marketing Psychology Strategist, or fill out the form to request more information via email.
Contact Us
Or request more information by filling out the form. We’ll get back to you within 2 business days.
Request More Information
WE’RE NOT UNDERCOVER. You Can Find Us On...
Have Questions About Pricing?
Psychology-Driven
Marketing Strategy
This is what makes or breaks your marketing. Before you publish a single word, you need to understand the psychology of your buyer, the perception of your brand, and how to marry the two.
Strategy Execution Services
Brand Reputation Elevation
Organic Traffic Acceleration
Sales Enablement
Your sales team shouldn’t have to work so hard. Equip them with the assets and pre-sold leads they need to close more deals and grow your business.
Consulting & In-house Training for Teams
Get The ELITE Method Toolkit: A DIY Guide to Psychology-Driven Marketing Strategy
Use our exact Prospect Profiling & Stages of Change process to master psychology-driven marketing for your unique buyer.
At Cornell, we believe everyone should have access to the tools they need to succeed — even if they can’t afford to hire help.
Get free access to the exact process we use to build our psychology-driven marketing strategies and guide your ideal buyers through the Stages of Change model to affect real buying behaviors!
FAQs
How much do you charge?
Do you do a la carte projects? If so, how much do you charge?
Yes, if you’re not ready for a complete marketing strategy and just need help with a few specific deliverables, such as marketing emails, content, or sales assets, we do individual projects. We have a $1,000 minimum for a la carte projects.
Do you use AI to create content?
No. While we have a healthy respect for AI, automation, and specifically RAG and LLMs when used to analyze gaps in content and generate suggested ideas, respectively, we do not believe in using AI to generate our clients’ content. AI has come a long way in recent years and continues to be more and more impressive every day.
However, in our experience, content generated from AI is stale and soulless. Our goal is to create content that forms a deep, psychological bond with your buyer, and that’s what our highly-trained team of writers is best at doing.
Why should I hire an agency over hiring a full-time employee or team?
If you have the revenue and HR capacity to hire a full-time team of employees, we highly recommend it! The more time your creatives and marketers can spend getting to know your brand and what truly makes the company shine, the better.
Unfortunately, many businesses can’t afford a marketing team of the size it requires to get real and reliable results. An effective marketing team requires a:
- Strategist
- Project Manager
- Content Creator
- Copywriter
- Copyeditor
- Graphic Designer
- Technical
- Implementation Expert
According to Glassdoor figures, this can cost anywhere from $34,500–$60,000 per month just in salaries.
That’s why we work closely with our clients to augment the team they do have, fill in gaps, and save them thousands of dollars in payroll and HR costs.
With Cornell, you can have all of those roles filled and get a tight-knit marketing team committed to your company’s success for $17,700 per month.
Do you run ads?
Only on LinkedIn and only as a part of increasing visibility, brand awareness, and interest as part of a demand generation strategy. While many agencies run conversion-oriented ads by themselves, this is expensive and results in extremely poor lead gen. When we run LinkedIn ads, we take a top-down approach, meaning we start with the top of the sales funnel and gradually narrow our TAM as we move down the funnel to ensure we’re not targeting leads for conversion before they’re ready.
Our goal is to help businesses build effective demand generation strategies so that ready-to-buy prospects flock to them. We want to help you ween your pipeline off its dependence on ads and, instead, focus on higher ROI strategies that generate stability long-term.
Do you do social media management?
What types of companies do you work with?
We mostly work with B2B businesses that have a product, service, or innovation that is changing their industry for the better. However, we also work with B2C companies when they have a product that genuinely solves a problem consumers have.
For example, we don’t work with clothing or alcohol brands, but we do work with brands like PrettyLitter, Reel Paper, and High Society, and would love to work with brands that we wholeheartedly believe in, like Lumie, Everyday Dose, Neurohacker, Garmin, and more.
